The cogwheel stands for workings of the “old” economic system: In too many companies and corporations, people are treated like machines, like “cogs in the system”. They have to function smoothly, or they will be forcefully replaced.
The leaf in our logo symbolizes the “new” social system, in which work and life are seen as an organic process. Here, people and organizations develop in self-governing structures and natural hierarchies, compared to a complex ecosystem.
The cogwheel and the leaf are also intended to express our desire to contribute to a reconciliation between technology and nature. What would a world look like in which nature and technology are symbiotically linked and do not exploit or fight each other?